Website Rebuild

New Shoots

A full website rebuild for New Zealand childcare chain New Shoots, pairing a refreshed brand with a location finder, a future-proof design system, and a stronger SEO foundation.

The challenge

New Shoots runs childcare centres across dozens of New Zealand locations, but its website no longer reflected the brand or made it easy for parents to find and enrol with a nearby centre.

What we built

We rebuilt the site around a refreshed brand identity, added a location finder powered by the Google Maps API, and established a design system built to grow with the business. Alongside the redesign we reworked the SEO foundation and added a dedicated careers page to support recruitment.

The result

The new site improved search visibility and engagement, helped parents find the right centre faster, and strengthened New Shoots' employer brand in a competitive hiring market.

What sets Putti apart is their genuine dedication to your business's success, just as if it were their own.
— Evette Chauvineau, Digital Marketing Manager, New Shoots

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